Retail Intelligence – Consulting – Research – Training – Services
Retail Intelligence
All our activities are based on a deep knowledge of the Retail sector primarily derived from direct sources: visits to retail areas, meetings with Retailers, discussions with Managers, data analysis, exchanges with our international Partners, but also national and international research on strategic issues (Innovation, Trust, Cross-Channeling), case studies, study of international websites and blogs. Our Ki-Library is networked with those of our international Partners and includes thousands of Retail cases and over 1 million pictures of retail areas of every sector.
Consulting
From strategy to implementation: an approach that combines rigorous analyses with simple, practical and quickly implementable recommendations.
- Retail Concept Development
- Optimization of Retail Mix levers
- Market repositioning
- Price Image Opt
- Retail Branding
- Shopper Category Management
- Retail Design
- Cross-Channeling
Research
A good knowledge of one’s customers is useful and often crucial for providing adequate consulting and training. We use both quantitative and qualitative research methods.
- Mystery Shopping
- Analisys of in-store buying process
- Cross-channeling attitudes and behaviors
- Customer Satisfaction
Training
Retailing is made of people: customers and staff in store. The success of each Retailer depends on skills, motivation and teamwork. To reinforce these qualities we plan and implement, along with our Clients, projects for developing competences through experiential learning. Recent projects:
- Five star service
- Manager as Coach
- Store Manager: from basic to pro-active
- Sales gym
- Team Building for new stores team
- Change Management
Training methods are based on learning on the job and sometimes include individual Coaching and/or Outdoor Training programs.
Services
- Ki Tour. Personalized retail tours supporting company project. Our method, refined over more than 20 years of experience, includes structured visits to stores and retail areas in Italy and abroad, with the possibility of meeting company Managers.
- Virtual retail tours. These tours focus on themes chosen together with Clients that, without having to leave their workplace, can virtually visit and draw inspiration from a number of successful cases of Italian and International retail.
- E-motivation conventions. A great opportunity to share company values and strategies: planning and organizing, concepts and details, facilitating emotional involvment, reaching goals.
- Speeches at conferences and conventions. Subjects: Retail, Innovation, Change, Team Motivating…